During this year I have been working with a small team to build a minimal viable food brand and product for testing. I have written about this journey under the title Project FB. Early results appears pretty good. We learnt lots about the product, the right recipes and flavour combinations. We tried different ingredients and different suppliers. We learnt more about the product than just this, we learnt how to sell it, what support you need, and how it performs in a small retail environment. All of this is very encouraging and very valuable.